The program at MSV 2025 will offer strategic conferences as well as opportunities for partnerships on a global level
Industry's Major Stages: From Energy to Management Strategies
The first day of the trade fair will traditionally centre on the assembly of the Confederation of Industry of the Czech Republic, where businesspeople can discuss issues directly with government representatives. A new feature of the fair is the announcement of the prestigious Manager of the Year award during MSV's opening evening, bringing unique success stories from Czech business. The competition has been organised for 32 years by the Czech Management Association, which recognises leading figures in management and corporate leadership in several categories. This year, the competition attracted a record number of entrants. On the same day, the Czech Management Association is also organising the ČMA Forum, offering inspiring stories from industry leaders and their experiences.
The highlight of the second day of MSV will be the first-ever Forum of the Czech Energy Association. Leaders of energy companies and industrial enterprises will discuss 21st-century energy infrastructure and how to ensure competitive and secure supplies. The DefenCEO management summit, focusing on opportunities in the defence industry, also deserves special attention. Company directors and managers will gain detailed insights into how contracts, supply chains and project financing work in defence and security.
Global Markets Within Reach: Indonesia, South Korea, the USA and Germany
MSV is also a gateway to new export opportunities. This year, it will welcome a delegation from the US state of Georgia, presenting the investment environment and business opportunities in the United States. The meeting will offer practical advice on legislation, taxes, financing and innovation, while also enabling direct networking with institutions and companies supporting entry into the US market. The Indonesia–Czechia: Trade and Investment Opportunities 2025 forum will mark 75 years of diplomatic relations and highlight opportunities in manufacturing, infrastructure and the digital economy. Another major attraction will be Sourcing Day Korea, attended by fifteen Korean buyers from the KOIMA association. An export seminar focusing on Germany and Poland will then provide practical tips on successfully establishing a presence among the closest trading partners. The traditional Swiss Business Breakfast will offer an opportunity to share experiences and establish business contacts between Czech and Swiss companies.
Digi Stage: Four Days of Innovation, Technology and Inspiration for Industry and the Younger Generation
Part of the Digital Factory 2.0 project is the programme on the Digi Stage, which will offer discussions and specific case studies on current topics in industrial automation and digitalisation from Tuesday to Friday.
On Tuesday, 7 October, under the title United by Innovation – Industry Leaders, interviews with prominent figures in Czech industry will explore how innovation connects individual sectors and strengthens companies' competitiveness.
Wednesday, 8 October, will feature the Digital Factory in Practice session. The stage will host stories from companies that have embraced innovation, presentations by leaders in robotics and demonstrations of specific Industry 4.0 technologies. The programme will be complemented by practical case studies and discussions on whether Czech companies are missing the digitalisation train.
Thursday, 9 October, will be guided by the motto The Future Is Digital. Startups that have succeeded internationally will be presented, stories from innovative Brno-based companies will be shared, and demonstrations will show how testbeds support growth through artificial intelligence and new technologies. Specific solutions for specific operations will be complemented by examples of the use of 5G networks and energy optimisation.
The final day, Friday, 10 October, will be dedicated to the younger generation under the title Next Generation – Focus on Students. The programme will feature polytechnic education in practice, the teaching of robotics and automation at secondary schools, and inspiration from astronautics, which Jan Spratek will discuss. Students will also learn how to turn their own ideas into a business and why technological literacy is the key to the future.
Czech National Exhibition and New Projects
The Czech National Exhibition in Hall P will be an important space for presenting Czech companies. The unified visual identity of the Czech Republic will be presented to the public here for the first time, strengthening the country's prestige abroad and helping to present Czech products and brands more effectively. The Identita project will use examples of successful companies to show how a strong visual identity can open the way to new customers and become a driver of growth. The overall programme will also include free consultations with leading graphic design experts, inspiring examples of good practice and up-to-date information on new technologies, exports, hydrogen innovations, 5G networks, funding opportunities and the completion of a nuclear power plant. Another new feature of this year's edition is the live-streamed podcast series CzechUP: What Is Driving Czech Industry?, offering practical tips and experiences directly from people in the sector.
Another new feature at MSV will be the special ROBOTS 2025. exhibition. It will offer two accompanying activities throughout the fair. The live podcast All About Industry will feature guests with insights into the future of manufacturing, automation and robotics. Special guided MSV TOUR visits will take participants through selected exhibitions over two hours, where they will learn which technologies are being deployed in practice today – from collaborative and mobile robots to fully automated production lines.
Networking and New Impetus for Business
Alongside major conferences and forums, MSV will also offer a range of events with a significant practical impact. Meeting Point CzechTrade within the Czech National Exhibition will provide opportunities for individual consultations with export strategy experts. In the same location, visitors will also find the Contact Ukraine project, a platform for consultations and exploring opportunities for cooperation with Ukrainian partners. In the new design lounge, those interested will receive advice on strengthening their brand through high-quality design and visual identity. The specialised 3D Expo exhibition will present the latest additive manufacturing technologies and their use in industrial practice. The Kontakt-Kontrakt matchmaking event will provide the traditional platform for dozens of pre-arranged meetings.
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